3 Ecommerce Trends That Will Dominate During Year 2016

2016 will bring dramatic changes to the ecommerce industry. Despite being an online-based industry, it is giving close shave to the offline retail stores and shopping malls. The day is soon to come when shopping will be modified as e-shopping if it will continue to maintain the similar rhythm and repo.

2016 will bring dramatic changes to the ecommerce industry. Despite being an online-based industry, it is giving close shave to the offline retail stores and shopping malls. The day is soon to come when shopping will be modified as e-shopping if it will continue to maintain the similar rhythm and repo. Amazon, Snapdeal and Flipkart are few of the premiers which dedicate the biggest share of their success to this industry. Flash Sale, season’s bonanza, stock clearance sale, big festive sales and so on will go on luring the customers to ping and shop. Let I disclose what will be the most famous ecommerce trends in 2016:      

  1. Multiple channels for shopping: The surging craze of e-shopping is clearly visible. You can draw idea from the per day earning of Amazon which is $34,204,000,000 while eBay makes $9,156,000,000 a day. OMG! What a whopping grossing they have! If you think that their website credits such enormous earning, think twice. Facebook, mobile applications, social media and online marketing are putting their efforts together. It’s a pure wise strategy that is working. These are tracking customers from every means of communication to attract. Who will miss the chance to shop one of the favourite products if it is in the very front of your eyes at the cost that you can pay? Even, I will go for it if it is so easily accessible. More networks will likely to evolve in the year 2016. Wait, watch and shop!      
  2. Mobile Marketing on boom: Everyone carries a smartphone in his/her hold. The ecommerce industry is entering into the cut-throat competition where each one will introduce an own dynamic app with unique features. Now, an audience will soon become a customer after opening the app and placing order through it.
  3. Beacon on surge:  Beacon technology is quite new to the customers but will soon be the most buzzing technology. Year 2016 will be named to the personalized shopping experience. The beacon is hardware that is fueled by the Bluetooth’s low energy. By it, the retailer will track the geo-location of the customer. After doing so, he will send him a coupon or message for shopping through app of the mobile. The downloading of mobile app will demand the customers’ location and the geo-location will be fed to the database of the ecommerce site. This practice will keep the customers continuously engaged to shopping experience in future.

Summary:

The future shopping experience will be named the ecommerce industry. Multiple channels, like social media, mobile marketing and beacon technology will rule during 2016. Targeting audience will not be time consuming and the toughest job for the retailers as they are will join the ecommerce trade.